“EMC2 is the follow-up to theWIT Hotel. The 27 story, 298 guest room soft-branded Hilton Doubletree in the heart of the Loop. Its glassy façade punctuated by a chartreuse lightning bolt secured KOO on Chicago’s architectural map when it debuted. This is KOO’s third successful partnership with the Lincolnshire based real estate developer, Scott Greenberg, President & CEO of SMASHotels. “The experience of working with Jackie Koo has been a wonderful alliance, from our first meeting 20 years ago, that continues to this day,” adds Greenberg. The KOO/SMASHotels partnership has resulted in a perpetually evolving creative dialogue and has yielded projects that continually shift the boundaries of what is possible in hospitality architecture and design.”
Credit:
PR Newswire